Top 9 TikTok Engagement Hacks: Boost Likes, Comments & Shares in 2024

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TikTok is of the most popular platforms for creators, and if you want to stand out, getting people to interact with your content is key.

To see how much TikTok has grown and will keep growing, check out the Statista research below.

These stats show how fast TikTok is growing, making it a top platform for creators and businesses. Now is the perfect time to use smart strategies to reach more people and boost engagement.

If you're aiming to grow your following or simply boost engagement, these tips will help you get more likes, comments, and shares.

1. Hook Your Audience in the First 3 Seconds

TikTok users scroll quickly, so it’s important to grab attention right away. The first three seconds of your video determine whether someone will keep watching or move on. Start with something eye-catching—this could be a bold visual, a surprising fact, or a question.

Tip: Use quick cuts, bold text, or a catchy song to immediately draw viewers in. Check out the TikTok video below to see this strategy in action.

TikTok’s algorithm favors content that uses popular sounds and hashtags. You can check the "Discover" page to see what’s trending and add these into your videos. When you use a trending sound, your video is more likely to be shown to a larger audience.

Tip: Combine a trending sound with a unique twist or creative idea to stand out while still riding the trend. To find trending tiktok sounds is easy, locate the search bar an enter the search term “Viral Souds”

3. Post Regularly to Stay Active

TikTok rewards creators who post frequently. Aim to post at least once a day to keep your audience engaged and increase your chances of showing up on the For You page. The more often you post, the more opportunities you have for your content to be discovered.

Plan a content schedule to stay consistent. Use a mix of video types, like tutorials, challenges, and behind-the-scenes clips to keep things fresh.

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My recommendation is, post at least 3 times a day, to keep your audience engaged and boost your chances of appearing on the For You page.

4. Keep Your Videos Short and Loopable

Short videos, especially ones that can loop seamlessly, tend to perform better on TikTok. A looping video encourages people to watch it multiple times, which boosts your total watch time—a factor TikTok uses to determine which videos get more exposure.

Tip: Create a video that starts and ends in a way that it loops naturally, making viewers want to rewatch it.

See the video below. Notice how it’s short and loopable?

5. Add Captions and Text Overlays

A lot of TikTok users watch videos without sound, so adding captions can keep viewers engaged. Text overlays or captions also make your videos more accessible to a wider audience and can explain the context of your video quickly.

Tip: Use fun fonts and colors for your text overlays to make them stand out. Make sure the captions are easy to read and match the tone of your video.

See the video below. The captions were Auto generated and added by Revid Ai

6. Engage with Your Followers’ Comments

Engaging with your audience through the comments section is a great way to increase interaction. Respond to comments, ask follow-up questions, or even create a video reply to popular comments. This interaction encourages others to leave comments as well, boosting engagement.

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Tip: Pin a thoughtful or funny comment to the top to encourage more people to join the conversation.

7. Collaborate with Other Creators

Partnering with other creators is an easy way to expose your content to new audiences. TikTok's duet and stitch features make it simple to collaborate, and you can reach each other's followers by engaging with their content.

Tip: Choose creators whose content complements yours. Cross-promoting through duets, stitches, or challenges can boost both of your profiles.

8. Post at the Right Time

The timing of your posts can have a big impact on your engagement. Analyze your audience's activity to find out when they are most active and post during those times. TikTok’s analytics can help you determine when your followers are online and most likely to engage with your videos.

Tip: Test different times to see when you get the best results and adjust your posting schedule accordingly. Checkout this article on the test time to post on tiktok https://www.revid.ai/blog/best-time-to-post-on-tiktok

9. Use Strong Calls to Action (CTA)

A simple call to action can make a huge difference in engagement. Encourage your viewers to interact with your video by asking them to "like," "comment," "share," or "follow." A clear CTA can guide your audience on what to do next.

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Tip: Add your CTA at the end of the video or in your caption. You can say things like, "Tag a friend who needs to see this," or "Hit the like button if you agree."

Growing your TikTok engagement in 2024 doesn’t have to be hard. By grabbing attention quickly, using trending sounds and hashtags, posting regularly, and interacting with your audience, you can boost your likes, comments, and shares.

Keep experimenting with different strategies and stay consistent to see results.

Top 9 TikTok Engagement Hacks: Boost Your Likes, Comments and Shares